The HKSSC is an industry-led coalition, comprising of members from Hong Kong’s seafood industry and the wider business community including suppliers, buyers, restaurants, hotels and retail outlets.


Members of the HKSSC aim to advance the sustainable seafood market in Hong Kong, by promoting responsible purchasing and consumption.

Our vision is for all seafood imported into Hong Kong to be legal, traceable and biologically sustainable.


The coalition works to address the following challenges:

  • Lack of common language and confusion regarding ‘sustainable seafood’ terminology;
  • Lack of knowledge and access to information throughout the industry, which hinders communication;
  • Limited availability, choice and consistency in supply of sustainable seafood; and
  • Low consumer awareness of seafood sustainability and related issues.


In May 2017, ADM Capital Foundation and Teng Hoi organized a Symposium (Safeguarding Seafood for our Future), supported by the Swire Charitable Trust, to engage the local seafood industry, specifically with the aim of identifying how to address concerns over Illegal, Unregulated and Unreported fish products in the supply chain.

A key outcome of the Symposium was broad agreement amongst participants to develop industry led voluntary sourcing codes along similar lines to the UK Sustainable Seafood Coalition’s Codes of Conduct.

The Hong Kong Sustainable Seafood Coalition was developed to take this initiative forward.


The HKSSC operates under Term of Reference

The HKSSC’s activities are currently facilitated by a Steering Committee, comprising of ADM Capital Foundation, Teng Hoi Conservation Organisation, Jacqui Dixon and Huw Thomas, with ELEVATE, as the Secretariat. Member implementation is supported by a Technical Advisor, Jacqui Dixon. All issues discussed are non-competitive, in line with Hong Kong’s competition policy, and legal advice is sought to ensure that the coalition does not breach any anti-competitive laws. Member meetings are managed according to transparency and are subject to Chatham House Rules, such that meeting minutes are publicly available via this website, but contents are not attributed to speakers.

Current core position holders:

  • Chair: 178 Degrees
  • Secretary: ADMCF
  • Treasurer: ADMCF


Current supporting position holders:

  • Vice Chair (open)
  • Working Group Leads
    • Sustainability Risk Assessment: M&C Asia
    • Outreach and communications: Indoguna Lordly
    • Marketplace: Teng Hoi Conservation Organisation
  • Advisors
    • Teng Hoi Conservation Organisation
    • Huw Thomas, Three Pillars Seafood


Seed Funding:

ADM Capital Foundation

Other supporters:

Hongkong and Shanghai Hotels Group


Skadden, Arps, Slate, Meagher & Flom.

We would also like to thank the Sustainable Seafood Coalition in the UK for their support and for allowing us to adapt their Voluntary Codes of Conduct for the Hong Kong market.